Question 1

What does a hospitality feasibility study include?

Accepted Answer

A hospitality feasibility study tests whether a proposed project is viable across seven dimensions: site, market demand, product fit, operating cost, capital cost, regulatory risk and exit value. The deliverable is a written report with quantified ranges, risk flags and a clear recommendation: proceed, redirect, or stop.

Question 2

How long does a feasibility study take?

Accepted Answer

A primary feasibility study for a defined site runs eight to fourteen weeks. Greenfield sites with no existing infrastructure data, or projects requiring environmental impact pre-screening, can extend to twenty weeks.

Question 3

How much does a hospitality feasibility study cost?

Accepted Answer

A primary feasibility study for a remote-location eco-lodge or boutique hotel typically costs between USD 25,000 and USD 90,000, depending on site complexity, the number of product scenarios tested, and the regulatory environment.

Question 4

What is the difference between a market study and a feasibility study?

Accepted Answer

A market study reports demand. A feasibility study tests viability, which is demand plus site, cost, product fit, regulation and exit. A market study is one input to a feasibility study, not a substitute for one.

Question 5

When is a feasibility study the wrong tool?

Accepted Answer

Where a large site needs a master plan first, where an investor needs a smaller concept test first, or where the project is already non-viable from site visit alone.

Question 6

Does Terra Nova Create charge success fees on feasibility work?

Accepted Answer

No. Success fees are not used at the feasibility stage. The deliverable is paid on completion, not on the project proceeding. Independence is the single largest determinant of report quality.

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